Credit cards are safer than debit cards when you are shopping on line because the transaction is backed by your bank. If you use Pay Pal then have your credit card as the back up not your bank account.
If you operate an on line store, make sure you offer credit card payments as an option and promote the safety of using credit cards. Offering credit card processing is a positive.
Be well and prosper,
Steve Pohlit
Business Development Consulting
Steve Pohlit has more than 20 years experience running very large and medium sized companies. Steve now consults personally with clients to design and implement processes that will deliver improved business performance for the long term. Most projects are self-funding within 90 days. The client then experiences a very high return on investment. Learn more about the process of Increasing Profits by 30% or More In 90 Days or Less by visiting http://www.stevepohlit.com or you can call 727-587-7871 and speak with Steve directly.
December 6th, 2006
Posted by
Steve |
Retail, Small Business, Success Library |
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A detailed report is being prepared and will be published soon in my article site Steve Reports. In the meantime note that retail theft is growing twice as fast as the rate of growth in retail sales. Why? Because the Internet makes it easy to sell merchandise that has been stolen.
Immediate Action Steps:
1. Immediately train all register staff to be alert for pricing on the register that makes no sense. For example if an item that normally sells for $199.00 pops up as $19.00 a red flag should go up.
2. Sales audit needs to increase their scrutiny of selling price by sku.
3. 48% of lost merchandise is from internal theft. Minimizing internal theft starts with who you hire and how they are compensated.
More on what to do in special reports to follow.
Steve Pohlit, Business Development Consultant
November 1st, 2006
Posted by
Steve |
Retail, Success Library |
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The Wall Street Journal has been providing good coverage of the efforts of Wal Mart to upgrade the content and display of their merchandise in an effort to appeal to the more affluent population. Recently there was a report that Wal Mart’s effort to improve fashion apparel merchandising is not working so well.
Does this mean the change is not good? Upon closer examination the report says, merchandise displays are not managed well, dressing rooms are inadequate and sales staff are usually not experienced with fashion apparel. On top of that, advertising support is viewed as being weak.
Seems like most of these issues could be resolved. However, I am concerned about one of them and that is the hiring and the training of sales staff to support the affluent customer. Seems like this is contrary to the entire Wal Mart culture.
Steve Pohlit, Business Development Consultant
October 22nd, 2006
Posted by
Steve |
Retail, Success Library |
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